Leaflet Distribution Birmingham

Birmingham and the B postcode

Birmingham is the largest local authority in England by population, with 423,456 households at the 2021 Census. We plan leaflet campaigns across the city and the wider B postcode area, then deliver them through Royal Mail Door to Door or our own GPS tracked teams, whichever suits the job.

  • 839,433 homes reachable across the B postcode
  • Planned district by district, not just “Birmingham”
  • GPS tracked teams for streets around a site

Get a Birmingham quoteBook Royal Mail online

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Plan a Birmingham door drop

    Plan a Birmingham door drop

      Birmingham in numbers

      • 1,144,919people live in Birmingham
      • 423,456households in the city
      • 52.7%of households own their home
      • 25.4%of households live in a flat
      • 839,433homes Royal Mail reaches across the B postcode

      Sources: ONS Census 2021 (Birmingham local authority). Royal Mail Door to Door residential counts, October 2026.

      The B postcode is bigger than the city

      Ask Royal Mail for “Birmingham” and you are really booking the B postcode area, which runs well past the city boundary. It takes in Solihull, Sutton Coldfield, Tamworth, Redditch, Bromsgrove and Halesowen. That is useful when your customers drive in from the suburbs, and wasted money when they don’t.

      These are the largest B districts on Royal Mail’s October 2026 count. Most of our Birmingham plans start by trimming this list rather than adding to it.

      District Area Homes on Royal Mail’s count
      B31 Northfield, Longbridge 26,025
      B77 Tamworth 24,504
      B90 Shirley 22,467
      B98 Redditch 22,311
      B23 Erdington 20,442
      B14 Kings Heath, Yardley Wood 17,782
      B29 Selly Oak, Weoley Castle 17,650
      B32 Quinton, Bartley Green 17,174

      Royal Mail Door to Door residential counts, October 2026. The B area has 227 sectors in 77 districts.

      Recent work around the West Midlands

      Our West Midlands campaigns range from a local bus operator promoting its services to national retailers working around individual stores. The approach is the same each time: find the sectors that look most like your existing customers, leave out the ones that don’t, and agree how we will measure the result before anything is printed.

      For a bigger example of how we measure, see how we planned 649,607 homes around more than 80 Tapi stores with control groups built in.

      What a Birmingham door drop costs

      Shared door drops start at £88.25 per 1,000 for 10,000 leaflets under 20g and come down to £61.04 per 1,000 at large volumes, plus VAT and print. The same rate card applies to Royal Mail and our teams. If you want your leaflet delivered on its own, solus delivery starts at £179 per 1,000.

      To put that in context, covering the whole B postcode would mean around 839,000 leaflets, but very few campaigns need all of it. See the full price guide.

      Birmingham door drop questions

      Does a Birmingham door drop include Solihull and Sutton Coldfield?

      Only if you choose those sectors. Both sit inside the B postcode area, as do Tamworth (B77 to B79) and Redditch (B97 and B98), so we can include them or leave them out sector by sector.

      Which part of Birmingham has the most homes?

      On Royal Mail’s October 2026 counts, B31 (Northfield and Longbridge) is the biggest district with 26,025 homes, followed by B77 in Tamworth and B90 in Shirley.

      Can I leaflet just one district, like B29?

      Yes. You can book a single district or even a single sector. B29, which covers Selly Oak and Weoley Castle, has 17,650 homes on Royal Mail’s count across four sectors.

      How far ahead should I book?

      For Royal Mail Door to Door, around three weeks before the delivery week. Our teams can usually start within days of your leaflets arriving with us.

      Will I get proof of delivery?

      Team rounds are GPS tracked and you receive the maps. Royal Mail campaigns come with a delivery schedule showing the week each sector is delivered.

      Start your Birmingham campaign

      Send us your area, your audience and your rough quantity. We will come back with household counts by sector and a costed plan.

      Get a Birmingham quote Book Royal Mail online

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      From the moment I contacted them I felt at ease and was updated from the beginning to the end of our campaign. Their customer service was outstanding – answered all the questions I had and made everything run as smoothly as possible. Would highly recommend & will most certainly be using them again.

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      My account manager was really easy to contact and stayed in touch throughout the entire campaign. They organised our door drop easily and exactly as we wanted. We’ll be using them again in the future.

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      I’ve recently used LDM UK for two door drop distributions and Sean and the team were fantastic! Really helpful in scheduling the drops in, selecting areas and keeping me updated on progress. I wouldn’t hesitate to recommend them or use them again.

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      Fast, efficient and helpful Service. LDM did a big leaflet drop for us which had instant positive results. Throughout they were friendly and were in regular contact to update me on their progress. I will definitely work with them again.

      Kate Simpson

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      Bit skeptical initially if I would generate any business from flyers but happy with the return. The design of the leaflets and the detail on it were certainly a contributing factor in targeting my specific type of business. I thought that the fact they wear uniforms and are well turned out helped as well It made it more professional in my opinion. Due to my scepticism I did spot check with my clients to ensure they received flyers. Happy to report that they did.

      Elizabeth Anne Wilcox

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      Friendly, helpful and very efficient. I had leaflets printed off through LDM which has lead to an instant increase in business. Would highly recommend these guys and look forward to working with them again in the future.

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      The response I got was phenomenal...

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      Super friendly and professional team, they went above and beyond to meet exactly what i wanted with my leaflet campaign. The response I got was phenomenal, and has enabled further growth and opportunities. By far the best distribution company I have dealt with, could not recommend them enough! Looking forward to working with LDM again.

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      Amazing team and amazing service...

      5/5

      Amazing team and amazing service. They did a leaflet campaign for me and it went brilliantly. Such a helpful team couldn’t recommend them enough. Thank you guys keep up your amazing work.

      Katie Loughman

      Great service during the lockdown...

      5/5

      Great service from Sean and his team during the lockdown. Extremely professional, friendly and helpful. 19k magazines delivered quickly and efficiently under difficult circumstances. Couldn’t ask for more. Thank you!

      Susie Kwok

      LDM have worked tirelessly to meet the high demands...

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      Craig and the team at LDM have worked tirelessly to meet the high demands I set out for them. I dropped 40k off to be distributed within three days as I was let down by another company, I was reluctant that this could even be achieved! But achieve LDM did. Can’t recommend them enough and the tracking is a great addition. Thank you, see you again in June for the next drop!

      Kieran Thomas

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      Absolute 10/10 for LDM! Always a great services and the team are extremely helpful! Wouldn’t use any other business to promote my businesses!

      Ricky Gibbins

      Would recommend them without hesitation...

      5/5

      We have used LDM twice now for a leaflet distribution in central Manchester, and would recommend them without hesitation. Not only do they do what they say they are going to do – post the leaflets – they evidence that with strong reporting. They are also super accessible, responsive, and proactive – communicating progress at the right time. Very effective and professional people.

      John Timperley

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